Ellen Daly Design – Apparel and Graphic Design portfolio

Hi there, I'm

Ellen!

Enthusiastic problem solver with over 11 years experience in creative direction, innovative graphic design, project leadership and team management. Consistently delivering high-impact creative campaigns, panoramic cooperate identities and extensive marketing collateral through visual story telling and strategic direction. Acclimatized to inter-departmental collaboration to achieve functional and sustainable growth within teams as well as enterprise-wide.

Corporate Identity

Corporate identity is the foundation of how your brand is perceived by clients and the broader market. It encompasses everything from your logo and colour palette to your brand’s tone, messaging, and visual storytelling.

By investing in a strong, consistent identity, we help ensure that every interaction resonates with your audience and reinforces what makes your brand unique and valuable.

Strategic Campaign Design

Strategic campaign design is the engine that drives impactful brand engagement, ensuring that every campaign aligns with our core values, reaches the right audience, and meets specific goals.

By combining creativity with strategy, we create campaigns that are memorable and measurable, maximizing ROI while elevating brand perception.

Custom Brand Illustration

Custom brand illustration is a powerful tool that breathes life into your brand, setting it apart with a unique, memorable visual language that connects with audiences on an emotional level.

Unlike generic stock imagery, custom illustrations are crafted to embody your brand’s personality, values, and message. This tailored approach captivates attention and builds a more relatable identity across all marketing channels.

My Testimonials

I worked in partnership with Ellen on the GreenPlanet Wholesale Catalogue 2022 project which took place over 8 months. Ellen, throughout the project, showed dedication, accountability, and independence. From the early stages of the brief she took the new direction from stakeholders to showcase her creativity and creative direction. She worked with other department heads to ensure the catalogue was not only visually stimulating but also contained the correct information. She sourced a printer and negotiated prices to meet the company's demands and find cost savings where we could. I enjoyed working in partnership with Ellen, as with her self-led attitude, she was able to ensure the task stayed on track and within budget. At the same time, I was able to fulfill my duties as the marketing lead.

Ellen's artistic talent and knowledge of design principles, content marketing and digital production makes her an asset to any team developing creative concepts. As a dedicated and experienced designer, there are few in the industry that can match her competency, skill and expertise.

Working with Ellen Daly is uplifting and energetic. She brings enthusiasm and drive to group projects and team building exercises, most notably skilled in literature, graphic design, illustrations and marketing, Ellen is a well rounded talented digital designer. Great organization skills, punctual and dedicated to completing any task she takes upon, Ellen Daly is a reliable and enjoyable person to work with.

It has been a great experience working on the same team as Ellen. Her skills as a graphic designer bring fresh perspectives to projects and tasks at hand. She has the strong ability to find solutions to challenges and doesn't hesitate to provide direction when asked for assistance. Ellen would be a great addition to any team looking for a talented graphic designer.